If you want to have a successful online business you must answer two very basic questions in depth.
In fact, that’s the whole exercise, but you need to put the time and effort into it to see fantastic results.
The outcome will be much better for you if you don’t just gloss over the questions and do it half-heartedly like I did at first. I like to say “put your shoulder into it”.
Here we go…
- You need to know what you really want and who you really are.
- You also need to know what your market really wants and who they really are.
Sounds simple enough so let’s start off with defining what you really want and who you really are.
Most people have 2 versions of themselves…the identity you walk around with every day or your “shell identity”. The other identity is your INNER identity which is who you really want to be.
What we need to do for you is to unlock your INNER identity by drilling down deep and doing some soul searching.
Your INNER identity has been held captive because of circumstances and lack of knowledge.
- Shell ID = the ID we walk around in every day.
- INNER ID = the ID we want to be (True ID).
Most sales are made by using surface influence or head to head.
Someone speaks to you, you take it in and use logic and emotion to comply or not. This works pretty well but…
Lasting influence comes from CORE communication which is head to head level of communication and CORE level.
CORE level communication is when your subconscious speaks to your customer’s subconscious.
Your subconscious is the one in control, you can only guide it. I know this sounds weird but it’s true…so hang in there with me.
If you guide your subconscious properly it’ll create a new INNER identity for you.
This new identity will speak to your market on a CORE level.
When you expose the INNER identity of your market and communicate with them from your INNER identity you’ll have more power and influence over your market than you’ve ever dreamed of…
This new found clarity will automatically attract like minded people to you.
It causes you to be exponentially more persuasive and more effective with your marketing.
I have to admit this sounded hokey to me at first but it really works so give it a try. You won’t regret it!!!